Who we are

The State Financial Officers Foundation is pleased to present:

Smart Women Smart Money (SWSM)


Our Mission: Smart Women Smart Money’s mission is to provide education and empowerment to women throughout the United States by providing a network of free conferences supported by local and national sponsors, and hosted by State Treasurers and State Auditors.


Our vision is to be the premier conference to bring free financial education and financial freedom to women across the United States.


SWSM conferences provide women of diverse ages and circumstances with the necessary information and tools to take control of their financial lives.  The message of these one-day conferences is that it is never too early, or too late to learn about finances.


Along with hearing nationally renown speakers and leaders, attendees also have the opportunity to choose breakout sessions that match up with each attendee’s individual comfort level. Sessions are offered at the beginner, intermediate, and advance skill levels and are taught by area experts. A light breakfast and boxed lunch is served and the conference is FREE to all that attend. Registration is mandatory to reserve a seat at each conference.


Smart Women Smart Money was founded in 1999 by then Idaho State Treasurer Ron Crane. His vision and focus for this effort in his home state has led to over 40,000 women participating in the SWSM conference. We have heard countless stories of the positive impact of this conference — and we want to make sure we hear yours too! If you have a SWSM experience to share please email it to us at tellmystory@smartwomensmartmoney.com.


The State Financial Officers Foundation is now working to advance this effort in multiple states across the United States.


Are you interested in hearing more about the benefits of being a state or national sponsor? Don’t miss our FUN FACTS on our sponsors general info page. Contact us to learn more about bringing a Smart Women Smart Money conference to your state.

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